Asana and Adobe Creative Cloud Integration
What and Why?

Mar 10, 2019
Asana and Adobe Creative cloud integration What and Why?

“Asana for Marketing and Creative Teams is helping the world’s best brands, from Sony Music to National Geographic to Bobbi Brown to LVMH, cut the chaos of coordinating campaigns in spreadsheets and emails by serving as the source of truth for managing their marketing and design process.” This is what Dave King, Head of Marketing, Asana said.

Need to know more details about Adobe Creative Cloud + Asana check it here

For anyone using Asana, or just know about it, it's clear that this nice tool is there to solve your office communication mess... No more email chains, no more sticky notes all over your screen and definitely no more time wasted searching for who will do what and when?!!!

You may want to know more about What is Asana?

Still, this news is one big jump I didn't see it coming, Asana and Adobe!

Who is it for?

I'll keep it short, simple and straight to the point. It's called Adobe Creative Cloud so the number one related people in this is your creative team, and it's Asana, so you need this nice coordinator team might no matter what is his position, team leader, work coordinator, project manager, product manager or scrum master all onboard to keep an eye on progress and plan ahead.
One more piece to the puzzle, the marketing team, you already know that right! Your marketing team is the ones that are passing all the needs and receiving most of the outcome from the creative team. A campaign for launching something new, an event invitation, or a discount coupon for all the mail list subscribers. Your marketing people need to be aware when it will be done, and how it will look.

How does it work?

If you feel that you are included in the answer to the previous question then most probably you need to stick with us to get the answer for this one.
As mentioned it's integration between Asana and essential Adobe Creative Cloud apps (Photoshop CC, Illustrator CC, and InDesign CC), for that we should:

  1. 1. Download and then install the extension from Adobe Exchange Marketplace
  2. 2. Once it's installed run it from the "Window" menu in any of the 3 apps.
    Window -> Extensions -> Asana
  3. 3. Login to your Asana account and you'll start getting your tasks in a separate view.
  4. 4. By clicking on any task you can see the task details in a way that is very similar to the one you can get in Asana screen.
  5. 5. Now from here, you can start attaching new files, use attached files and keep your team fully up to date.

Conclusion

You can start alongside with all you creative team linking your tasks on Asana with your real work on Adobe, to make sure that your campaigns, your events and your urgent designs all are going through the appropriate review, retouch and redesign steps to get it published on time.

Let us know what do you think of this great step that Asana is taking toward collaborating creative teams? Do let us know if you think your team need help in setting up a workflow, you can always consider us your consultation partner.